You know you are called to write a book. But who is going to read it?

At Author Coaching, we’ll guide you through the steps to identify the right audience, so you can stand out to readers, and get your message out into the world.

GET STARTED
Woman in a bookstore smiling. We teach you how to identify the right audience for your book

You know you are called to write a book. But who is going to read it?

At Author Coaching, we’ll guide you through the steps to identify the right audience, so you can stand out to readers, and get your message out into the world.

GET STARTED
Woman in a bookstore smiling. We teach you how to identify the right audience for your book

“We know you want to make the world a better place with the message God has placed on your heart. We can help you find the right people to hear that message.”

Mike Salisbury

“We know you want to make the world a better place with the message God has placed on your heart. We can help you find the right people to hear that message.”

Mike Salisbury

Why do so many aspiring authors neglect to develop an audience before their book is written?

Before you’ve even written a book, you’ve likely shared the message God has given you with friends and are even living it out through your work, but the idea of building an audience sounds like it would require a lot of marketing and promotion (and social media) – which is not what you feel called to.

We get it, building an audience can feel overwhelming, but we have a secret... it only feels that way because you think everyone is your audience.

God has not called you to write for everyone.

He has called you to a very specific community of people that can learn from the wisdom of your life experience.

When you discover the people that God has called you to and understand how your message will ignite their spirit, you won’t feel disconnected from the idea of reaching out to start a relationship.

To help, we’ve created a resource just for you:

How to Stand Out to Your Audience

This includes a written guide and a valuable video where we walk you through the process to:

  1. Discover the community of people God has called you to
  2. Dive deep into their stories
  3. Learn how to connect and engage in ways that will resonate
Group of people talking about their book idea and developing an audience before writing their book
GET STARTED
Group of people talking about their book idea and developing an audience before writing their book

Why do so many aspiring authors neglect to develop an audience before their book is written?

Before you’ve even written a book, you’ve likely shared the message God has given you with friends and are even living it out through your work, but the idea of building an audience sounds like it would require a lot of marketing and promotion (and social media) – which is not what you feel called to.

We get it, building an audience can feel overwhelming, but we have a secret... it only feels that way because you think everyone is your audience.

God has not called you to write for everyone.

He has called you to a very specific community of people that can learn from the wisdom of your life experience.

When you discover the people that God has called you to and understand how your message will ignite their spirit, you won’t feel disconnected from the idea of reaching out to start a relationship.

To help, we’ve created a resource just for you: How to Stand Out to Your Audience.

This includes a written guide and a valuable video where we walk you through the process to:

  1. Discover the community of people God has called you to
  2. Dive deep into their stories
  3. Learn how to connect and engage in ways that will resonate
GET STARTED

If you don’t identify the right audience for your book those who need to hear your message won’t know you exist and you’ll spend a lot of time and money trying to reach people that just aren’t interested.

If you don’t identify the right audience for your book those who need to hear your message won’t know you exist and you’ll spend a lot of time and money trying to reach people that just aren’t interested.

Man in bookstore.  Understanding your audience will increase your impact over 40 percent
Man in bookstore.  Understanding your audience will increase your impact over 40 percent

How To Stand Out To Your Audience Will Cover:

How To Stand Out To Your Audience Will Cover:

GET STARTED
GET STARTED

There is an audience waiting for you to write a book. We know how to help you find them.

The Author Coaching team has a breadth of experience that is unmatched in the Christian publishing industry. Along with being your coach, we are all active literary agents with Yates & Yates, and we’ve created How To Stand Out To Your Audience from decades of experience and proven tools.

There is an audience waiting for you to write a book. We know how to help you find them.


The Author Coaching team has a breadth of experience that is unmatched in the Christian publishing industry. Along with being your coach, we are all active literary agents with Yates & Yates, and we’ve created How To Stand Out To Your Audience from decades of experience and proven tools.

Yates&Yates Author Coaching Team
Jennie Allen with her book Untangle Your Emotions

Jennie Allen

New York Times Bestselling Author and
Founder of IF:Gathering

Jennie Allen with her book Untangle Your Emotions

Are you ready to move to STEP 2 to understand how to grow your audience and stand out to them?

Are you ready to move to STEP 2 to understand how to grow your audience and stand out to them?

A step graphic teaching people how to go through the necessary steps to writing and publishing their book
A step graphic teaching people how to go through the necessary steps to writing and publishing their book

You’ve spent time discerning God’s call to write - now it’s time to consider who you’re writing for.

Before you begin writing your book, you need clarity on the readers God has called you to
reach and how your book will serve them.

You’ve spent time discerning God’s call to write - now it’s time to consider who you’re writing for.

Before you begin writing your book, you need clarity on the readers God has called you to reach and how your book will serve them.

GET THE GUIDE
GET THE GUIDE
LEARN MORE
GET THE GUIDE
GET THE GUIDE
LEARN MORE
LEARN MORE
LEARN MORE
Poncho Lowder and Sandy Laws Giving quotes about how great Author Coaching is and how they helped get them published
Poncho Lowder and Sandy Laws Giving quotes about how great Author Coaching is and how they helped get them published

The vision God has placed on your heart is meant for people He loves.

Group of young people laughing. It's about your calling, clarity and impact when you want to write a book

You’ve been burdened and that has turned into a vision for how God wants to impact the world. You feel the nudge to share it in a book, but the complexities of publishing have held you back.

You want to create something memorable, inspirational, and that moves people to action. You know your mission, but marketing and promotion seem like an uncharted jungle. We have decades of experience teaching authors like you to find and speak to their unique audience.

It matters that you share your message of love and life because it could change someone’s life for the better and Author Coaching can help.

GET STARTED

The vision God has placed on your heart is meant for people He loves.

Group of young people laughing. It's about your calling, clarity and impact when you want to write a book

You’ve been burdened and that has turned into a vision for how God wants to impact the world. You feel the nudge to share it in a book, but the complexities of publishing have held you back.

You want to create something memorable, inspirational, and that moves people to action. You know your mission, but marketing and promotion seem like an uncharted jungle. We have decades of experience teaching authors like you to find and speak to their unique audience.

It matters that you share your message of love and life because it could change someone’s life for the better, and Author Coaching can help.

GET STARTED

Unsure if you should take the next step to becoming an author?

Download our FREE Guide:

How to discern if God is calling you to write a book.

It's so common for believers to doubt that the voice they hear is God. That's why we created this guide - to help you discern what God is asking of you and how He is at work in your life.

Unsure if you should take the next step to becoming an author?

Download our FREE Guide:

How to discern if God is calling you to write a book.

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